Panasonic announced soon after their 3DTV launch in the US that the company had sold out of it’s full allocation and this has prompted the TV manufacturers to increase production by 30%.

Whether Panasonic were being cautious with their first production or whether the demand has just far exceeded expectations the company has responded quickly to the demand of customers.

“We’ve had a very strong reaction,” he said Hirotoshi Uehara the head of Panasonics TV Business, “Our plasma panel factory is at full capacity but we’ve increased 3D panel production by 30 per cent compared to our original plan.”

“My thinking is that 3D shouldn’t just be limited to broadcast television, it should reach a range of industries, such as video conferencing or PowerPoint presentations. That in turn will boost the size of the [market].”

Panasonic are certainly feeling very positive about the technology at the moment so the coming year will be interesting to see if the technology goes from strength to strength.